Samsung - The Uncloseable Store

Currently cleaning up the award circuit worldwide we worked with CHEP to bring this to life visually. Thousands of QR/AR codes were patched together to create the artwork with hundreds of active codes triggering experiences, games and prizes.

Creative Director (ART)

Winner - Silver AEAF Awards. Cannes Lions, Creative Commerce : Shortlist Spikes Asia Creative Ecommerce Spike: Gold Spikes Asia Brand Experience: Finalist Spikes Asia Media: Finalist Caples Awards, Ambient, Guerrilla, OOH: Finalist AWARD Awards, Retail, Best New Pop-up Store: Finalist Featured in Directory Magazine

Cannes Lions, Creative Commerce: Shortlist
Spikes Asia Creative Ecommerce Spike: Gold
Spikes Asia Brand Experience: Finalist
Spikes Asia Media: Finalist
Caples Awards, Ambient, Guerrilla, OOH: Finalist
AWARD Awards, Retail, Best New Pop-up Store: Finalist
Featured in Directory Magazine

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